All About Peter
I'm an average Joe. I know that. You probably know that too. There isn't very
much that is special about me. I have green eyes, which apparently is pretty
rare. That's about as special as I get. So I won't write this "about"
page as the usual fluff piece you run across. This will be honest...
Currently I am 41 years old. Father of 2 adult daughters. One is moving to
Spain and the other is starting college. I was married to a wonderful woman
at the age of 19. While she still is wonderful, we went our separate ways years
ago. I'm a born and bred Angelino and aside from a short stint in Albuquerque,
New Mexico, Southern California has always been my home.
In 2021 I was ready for a change and moved to Nicaragua permanently. It was a
move that was in the works for many years and finally came to be. My daughters
are grown, I did my job, so I decided to give myself a shock and just go.
For fun I like to be a goofball with my daughters, grab beers with friends, go
surfing, ride motorcycles, lift heavy things, read all sorts of books, write
all sorts of stuff, watch soccer, basketball,
baseball, football, and movies.
Another huge passion of mine is travel. I've made friends all over the world
and experiencing new places is a thrill I don't think I'll ever get enough of.
Latin America is definitely my favorite part of the world but Africa and Europe
are awesome too. At least the parts I've been to. The furthest I've been is
Wellington, New Zealand. It's still my favorite city that I've ever visited
although Medellin, Colombia is a very very close second.
One thing that completely fascinates me is business… in general. Not a specific
industry, or method, or person. Just business. I find it exciting and heart
breaking at the same time. It's cruel, competitive, and cut-throat. It's also
warm, friendly, and fun. I don't pretend to be very good at it. But I do love
I'm the founder of a small software company named Netlandish. Co-Founder of
another small software company named Insight Miners. I also have a
business in Nicaragua that currently is focusing on real estate projects. The
current project is called Colonial San Martin.
Via Netlandish I've worked with clients, either directly or through larger
agencies, like National Association of Realtors, Chicago Transit Authority,
National Geographic Channel, Washington University, HBO, Sony, Fox SearchLight,
HUGE, Beach Body, The Scripps Research Institute, and many other smaller but
just as important companies and organizations.
In the past I co-founded two companies that had modest success. JumpLaunch was
a web hosting company and Smart Jabber was a software / service company. After
things got hairy with my former business partner I took a payout and left the
companies. Which turned out to be a lucky break for me because he had some
trouble later on. I wouldn't have wanted to have our businesses mixed in with
his other business, which was the source of his trouble. My reputation is
important to me.
I've also had a ton of duds. Ideas that just died. Some because I never really
tried. Some because I got 90% of the way there and got scared. Chickened out.
Around 2007 I had an eBay business shut down by the cops because they said I
was selling stolen goods. I wasn't of course and had receipts to prove it.
While no charges were officially filed it still cost me a job I loved at
ICANN. Speaking of jobs, other places I've worked are America Online, NMIA,
iPower Inc., and Groovr.
If you're really interested in my work history, just head over to my LinkedIn
Working for others never really excited me though. I'm much better working on
my own projects, and yes, this includes my clients projects. Our clients love
us because we treat their projects with absolute care and respect. Before I
closed the Netlandish offices we had a pin board in the break room
with a ton of thank you cards from clients. Along side those was a quote from
Mark Cuban that read: "Treat your customers like they own you. Because
they do." (see pic here)
I think that one of my biggest talents is not just being able to solve very
difficult engineering issues but being able to explain them to clients who
usually are not super tech savvy. I believe that my explanations should leave
an average 10 year old with an understanding of the issues and their
resolutions - from a high level. Taking complex problems, breaking them down
and simplifying them is an important part of any engineering project.
Sometimes I bite off more than I should but I'm working on controlling that.
Both personally and professionally. That said, there are a million things I
want to do this year.
If you want to see what I'm currently focusing on, please visit my now
Last updated July 26th, 2021.